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Helping you live an exceptional life
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You Are the Heart of Our Business2

Helping you live an exceptional life means different things to different people. But it's rooted in the concept of providing agents with the tools, services and support to perform at their best.

When you're more efficient, you can focus on what matters most – family, freedom, fulfillment.
That’s the heart of Core Four.

production

We help agents sell more homes, make more money and work more efficiently.

Win the Listing

Listing Concierge

Coldwell Banker Realty’s exclusive 360° marketing program is designed to win listings, maximize efficiency and generate leads.

Design Concierge

Our in-house agency will help you craft a distinctive personal brand creating consistency across all your marketing.

Clients For Life

Automatically and effortlessly stay connected with clients and prospects every month through our sphere marketing program.

Productivity Suite

Access essential prospecting, listing and property marketing tools (i.e., custom videos, listing presentations, email marketing, personal website, CRM, email marketing, CMAs, automated newsletters and market reports).

Home Renovation Assistance

The RealVitalize® program helps sellers implement small changes to better position their homes – all with no up-front costs*.

*Seller must pay for work upon earlier of closing, listing no longer being in effect, or 12 months after completion of the first job. If settlement proceeds are insufficient to cover the RealVitalize project costs, seller must pay the balance within 15 days after closing.

Transaction Support

Transaction Concierge

One-on-one transaction support and document management to help from contract to close.

Smooth Settlement Experience

Leverage our trusted primary service affiliates and partners to streamline the real estate process from open house to closing, offering seamless assistance to your clients.

coaching

We enable agents to expand their sales and business development skills through effective education, coaching and support.

Professional Development

Coldwell Banker University®

Robust education resources, from on-demand content to virtual events and live classes – for all levels of experience.

Sales and Business Coaching

Opportunities targeting agent success, mentoring, team-building and success planning led by internal and external coaches offered in group settings or 1:1, both in-person and online.

Luxury Property Specialist Certification

This powerful and elite Coldwell Banker Global Luxury® course provides the foundation for a successful career representing exceptional properties and an affluent clientele.

Core Support

Non-Competing Branch Managers

Committed to your success, managers are dedicated to helping you develop your skills and grow your business.

Marketing Strategy and Support

1:1 consultations, live and on-demand workshops, and same-day assistance through Next Available Appointment.

Agent Onboarding Specialists

A seamless onboarding process ensures that newly affiliated Coldwell Banker Realty agents are “CB Ready.”

Regional Support Specialists

Highly trained staff with the sole focus of providing assistance to our agents on their terms, in the office and on the go.

wealth

We offer real financial strategies that agents can use to grow and protect their personal wealth, now and into the future. We believe your best years are ahead of you.

*The Legal Assistance program is subject to the terms and conditions stated in the program.

Competitive Commission Schedules

We give agents the freedom to make better choices with their money.

Referral Rewards Program

Generate a passive revenue stream by referring a friend to any of our family of companies.

Benefit Opportunities (SPARK and The VIP Program)

Access to health, savings/retirement, identity-theft protection, legal services and other personal lifestyle options.

Legal Assistance Program

Provides protection for settlements, judgments, costs and legal fees*.

Wealth Builder Expos

Learn from top professionals on real estate investing, tax planning and retirement strategies.

culture

We provide a diverse environment that is collaborative, supportive and fun. We are a company that inspires pride.

*CB Heroes Submissions 2012-2024.